BaliSuperHost. Photo : Ist.
BALI, JAKTIMES.COM— Kozystay, a fast-growing short-term rental management platform, announced on Tuesday that it has acquired BaliSuperHost, the island’s largest premium villa operator. The deal positions Kozystay as the largest tech-driven property management group in Indonesia, with more than 1,000 managed units spanning apartments, villas, and aparthotels.
The acquisition comes just weeks after Kozystay closed its Series A funding round, led by Integra Partners with participation from Cercano Management and Intudo. While financial terms were not disclosed, the fresh capital will be used to accelerate expansion and bolster operations in an industry increasingly defined by technology and shifting travel behaviors.
A Merger of Scale and Expertise
For Kozystay, the move is as much about synergy as it is about scale. BaliSuperHost, which manages over 400 villas and has welcomed more than 600,000 guests, brings with it a strong local brand, 20,000 positive guest reviews, and a workforce of 1,200.
By joining forces, the companies hope to pair Kozystay’s technology-driven systems with BaliSuperHost’s on-the-ground expertise in hospitality. The goal, executives say, is to deliver higher efficiency, elevate the guest experience, and maximize returns for property owners.
“This acquisition is not just about expanding our portfolio,” said Dane Putranto, Kozystay’s co-founder and chief executive. “It’s about creating synergy. By combining our technology with BaliSuperHost’s operational excellence, we aim to redefine alternative accommodation in Indonesia.”
Riding the Wave of Changing Travel Habits
The timing of Kozystay’s expansion underscores the momentum in Indonesia’s short-term rental market. Bali remains one of the world’s most sought-after tourist destinations, while urban centers like Jakarta and Bandung have become hubs for long-term stays driven by remote work and flexible lifestyles.
Investors see the opportunity as massive: Indonesia has hundreds of thousands of apartments and a villa industry that continues to grow. The demand for alternative accommodations is being fueled by travelers staying longer, seeking home-like amenities, and blending leisure with work.
Looking Ahead: Profitability by 2025
With fresh capital and the BaliSuperHost acquisition, Kozystay is setting its sights on new markets, including Bogor, Surabaya, and Lombok. It also plans to deepen partnerships with developers to launch tech-enabled aparthotels and villas.
By the end of 2025, Kozystay is targeting profitability through an asset-light model — a strategy that allows for rapid and efficient scaling without heavy capital expenditures.
For Kozystay, the bet is clear: Indonesia’s property landscape is changing, and those who can combine technology with hospitality may well define the future of travel in Southeast Asia’s largest economy (Wan)